Many businesses remain blind to the true performance of their marketing campaigns because their data tracking stops the moment a prospect picks up the phone. If you are spending capital on digital advertising but cannot trace which specific keyword, ad group, or landing page triggered an inbound phone call, your marketing attribution data is incomplete. This blind spot leads to wasted ad spend. BlendedConnect bridges this gap by deploying dynamic number insertion and robust call tracking analytics directly onto your digital footprint.
“Call generated from ‘CRM software’ campaign”
“Inbound call attributed to Google Search”
“Call conversion tracked from pricing page”
Discover exactly which Google Ads keyword, Facebook creative, or organic blog post drove the inbound phone call.
Capture high-fidelity audio logs of all conversations to evaluate sales team performance and customer intent.
Seamlessly direct calls to specific departments or offices based on geographic or campaign variables.
Review recorded calls to identify coaching opportunities, improve customer interactions and increase conversion rates.
Automatically direct enquiries to the correct department or team, reducing response times and improving customer experience.
BlendedConnect is the call tracking and analytics module within BlendedOS, designed to monitor inbound calls and attribute them to your marketing activity.
BlendedConnect uses dynamic number insertion to display different phone numbers based on the visitor’s traffic source, allowing each call to be accurately attributed.
Yes. BlendedConnect can securely record inbound calls, helping improve quality assurance, staff training and customer service.
By showing exactly which campaigns generate phone enquiries, BlendedConnect helps businesses optimise advertising spend and improve return on investment.
Yes. Call recordings and analytics are stored securely within the BlendedOS platform and managed in line with UK GDPR requirements.
BlendedConnect can attribute calls generated through Google Ads, organic search, social media campaigns, referral traffic and other supported marketing channels.
Join the growing number of UK businesses using BlendedOS to capture more leads, close more deals, and grow their reputation – all from one unified platform.